That’s what Australian company Shark Attack Mitigation Systems claims with their new wetsuits. Seems like dazzle camouflage for humans—though hopefully more effective. Design Taxi writes,

Sharks rely on their vision when going in for the kill, so the two new designs work to confuse and counter a shark’s dependence on its vision.
The first design, the ‘Cryptic Pattern’, is meant for divers and swimmers. Researchers say that “sharks have trouble seeing this pattern because of its disruptive coloration blends into the background”.
The ‘Warning Pattern’, designed for surfers, warns the shark against the wearer by imitating the warning patterns of fish that send out a “stay away” message.

[YouTube] [Via]