I’ve found years’ worth of inspiration in the dichotomy expressed by Adobe founders John Warnock & Chuck Geschke:
The hands-on nature of the startup was communicated to everyone the company brought onboard. For years, Warnock and Geschke hand-delivered a bottle of champagne or cognac and a dozen roses to a new hire’s house. The employee arrived at work to find hammer, ruler, and screwdriver on a desk, which were to be used for hanging up shelves, pictures, and so on.
“From the start we wanted them to have the mentality that everyone sweeps the floor around here,” says Geschke, adding that while the hand tools may be gone, the ethic persists today.
— Page 27 of Inside the Publishing Revolution – The Adobe Story by Pamela Pfiffner