Jeff developed Typekit, and before that Measure Map (which became the UI for Google Analytics). He’s now helping shape Creative Cloud, which launched today. I like this:
Everything stems from two core beliefs. First, the way in which all of us acquire and manage our software is changing. Waiting a couple of years for updates to our tools is no longer tenable for many users. Our relationship to our software is more like that of a service: continuous improvements through frequent iteration.
Second, it’s clear that devices like the iPad are not just for consuming content, but represent the next wave of tools for the creation of content as well. And these new capabilities need tools that have been completely reconsidered. Simple ports of desktop apps won’t do.
He goes on to explain how Creative Cloud integrates desktop apps, touch apps, and services (Web site building & hosting, tablet publishing, and more). And check out the comments section for some good Q&A with readers.