Apropos of the "Macromedia will take Adobe clubbing" thing & the Lightroom team’s musings about the personality of applications, I was reminded of a little anecdote from a few years back (before the companies got together) that you might enjoy:
A research team asked a group of young designers to describe their software tools as if each one were at a party. Photoshop, they said, was kind of like a gray-bearded professor, maybe an older guy in his 40’s (I know, I know)–really smart, really respected, but not someone you felt you could just start chatting up. Illustrator was a beautiful, glamorous woman standing on the periphery–amazing, mysterious, and not so easy to approach. And Flash, meanwhile, was the cocky young guy at the party–talking to all the girls, maybe getting a bunch of drinks thrown in his face, but going home with a handful of phone numbers.
–J. (stroking his metaphorical, not-so-gray beard, sitting among the Flash UI designers in the former Macromedia office as he types this, thinking this is the strangest life he’s ever known)