I suddenly feel like my head is being slowly compressed inside a giant Trapper Keeper—but I can kinda dig it.
Jeff Doud from the Sullivan & Marks team writes,
All this work was shot on motion control backlit cameras. Much of the production was done on an Oxberry at R&B Efx. Later we were shooting primarily on custom moco setups with Gehring Aviation. These setups worked by configuring stepping motors that were C-clamped together to control a flying lightbox. Multiple passes were required for each color or effect. Many times bi-pack mattes would be created in advance of shooting the final animation and bi-packed into the camera with the original negative. All effects were wedge tested for exposure, and the final animation would typically require 4-12 hours to complete.
Bonus from a couple of years back: Wang!