VR: How Hyundai brought soldiers’ families together at the Super Bowl

It’s easy to pooh-pooh VR (believe me, I’ve bagged on plenty of examples), but this bit of immersive telepresence is pretty special: 


Forbes explains,

Using satellite technology, 360-degree immersive pods and the filmmaking direction of Peter Berg, Hyundai… showed the soldiers experiencing a kind of virtual reality: that they were in Houston watching the Big Game live in a suite on site. But the shocker at the end and shown live just after the game was when it was revealed that—in a twist on the classic soldier-surprises-family—their loved ones were in the suite to surprise them.

Footage from Houston and Poland was edited and produced in a production trailer outside the stadium during the game.



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