Volvo’s eye-catching (hopefully and life-saving) LifePaint

“The best way to survive a crash, is not to crash,” the company writes. “LifePaint is a unique reflective safety spray. Invisible by daylight, it shines brightly in the glare of car headlights. Making the invisible, visible.”

As a cyclist & lover of Volvo flashiness, I’m delighted. Way to think holistically, car guys.

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