Monastic brainiac Chris McKinlay put his Ph.D & supercomputer access to work figuring out how to make himself the single most attractive man for thousands of women on OKCupid, as he recounts in this great 15-minute piece for The Moth. I got a kick out of hearing about so many tools of our trade (optimization, retention analysis, etc.) applied to such squishy human problems. I think you’d dig it. [Via Maria Brenny]