Wow—this thing is really funky. “With headphones on, speakers up, you’re your own DJ of what might just be the world’s first six-sided music video.”
It’s called The Cube, and it’s a trip. Built by Google Creative Labs as “an experimental platform for interactive storytelling”, The Cube is an in-browser manipulateable 3-D box with a different video and audio track on each face. It debuted online today with indie dance band The Presets’ new single “No Fun”. You decide what to watch and hear by clicking and dragging The Cube to show a single side or a combination.
Apparently the platform will be usable for other storytelling & data-visualization endeavors. Trippy. [YouTube]