Case study: Going from print to Web design

As I customer I always found it so much more interesting to hear from fellow designers than from toolmakers. On Friday at noon Pacific, Aaron Macdonald, the principal of A3 Creative Solutions, will talk about how his shop used Adobe Muse to broaden their skills:

A year ago A3 was specializing in print and brand design and turning web design work over to other agencies. When he became a Creative Cloud member, Aaron began experimenting with Adobe Muse to leverage his print design skills to design his first website. Aaron will discuss how this has changed his business, discussing his evolution from a traditional print designer into cross-media design agency utilizing Creative Cloud, Adobe Muse and Business Catalyst to design for the web and provide an enhanced service to his customers.

You can register here.

One thought on “Case study: Going from print to Web design

  1. I would say that getting printers to quickly set up and offer a web2print storefront is not just a design issue, but understanding the entire concept of SOAP transactions, injecting XML orders and setting up a credit card gateway and APIs for FedEx, UPS and USPS to enable the great unwashed be able to order a print job from a web page without having to call someone.

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